Happy New Year to each and every one of you.  Now we got that out of the way let’s turn to business.

I am making an official announcement today on next week’s sales at the 17545.  I am going to hold a completely sick sale next week.  Thursday High Line we will have 400 + select units, every one of them a trade and every one of them a first time to the market unit.  Friday is the nut case sale of all time.  I will have 1,200 units in three lanes.  This is an event that has never been attempted in wholesale history.  I own each one of these 1,600 units, there isn’t one of them that is on consignment or being “repped” (and as you all know in our lanes they never are).  What this means is that they will all, all, all be sold.  If you are a vAuto dealer, pay attention.  If you aren’t pay attention.  If you are a shrewd buyer, pay attention.  If you are a nit-wit, pay attention.

 There is $34,000,000 in merch that will change hands regardless of outcome.  This isn’t a threat, it’s a guarantee.  By being part of this event you are taking part in History.  You may tell your grandchildren about this someday while they are changing your diaper that you were part of History in the making.  It may help them be a bit more careful with the Depends.  They may see that sparkle in your eye and give you some special attention when you explain that in the olden days (next week) you took advantage of a total nut (Me) that laid his balls flat on the line to bring you cars that made the profit that sent their ass to college. 

The listings will be public Monday morning so you have enough time to get prepared. 

Sell really Well

Bob